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Cookie Policy

Last updated: 18 August 2026

1. About This Cookie Policy

This Cookie Policy explains how AWA FITNESS LIMITED, trading as AWA Fitness, uses cookies and similar technologies when you visit aimworkachieve.com.

It explains what cookies are, why we use them, the types of cookies and similar technologies that may be used on our website, and how you can manage your preferences.

This Cookie Policy should be read together with our Privacy Policy.

2. About Us

The AWA Fitness website is operated by:

AWA FITNESS LIMITED
Trading as: AWA Fitness
Company number: 14088642
Registered office: 98 Costons Lane, Greenford, London, UB6 8RP, United Kingdom
Registered in: England and Wales
Email: info@awafitness.co.uk
Website: aimworkachieve.com

3. What Are Cookies?

Cookies are small files or pieces of information that may be stored on your browser or device when you visit a website.

Cookies and similar technologies can help websites operate correctly, remember preferences, understand how visitors use the website and, where permitted, support advertising and marketing activities.

Similar technologies may include pixels, tags, scripts, local storage and other technologies that store or access information on your device.

4. How We Use Cookies

AWA Fitness may use cookies and similar technologies to:

  • Operate and secure our website

  • Keep products in your shopping basket

  • Remember your preferences

  • Support account and checkout functions

  • Improve website performance

  • Understand how visitors use our website

  • Measure the effectiveness of our website and marketing

  • Personalise content or advertising where permitted

  • Prevent fraud and protect our website and customers

Some technologies are necessary for the website to operate or may fall within another applicable legal exemption.

Where consent is required, we will ask for your permission before using those technologies.

5. Types of Cookies and Similar Technologies

Strictly Necessary Cookies

These technologies help provide essential website functions.

They may be used for purposes such as:

  • Maintaining your shopping basket

  • Processing checkout

  • Remembering privacy or cookie preferences

  • Providing security

  • Preventing fraud

  • Maintaining website sessions

  • Enabling account functionality

Where an applicable legal exemption allows their use without consent, these technologies may operate automatically because they are required to provide the relevant website service or function.

Preference and Functionality Cookies

These technologies can help the website remember choices you make and provide enhanced functionality.

They may remember information such as:

  • Language preferences

  • Region or country

  • Display preferences

  • Other website settings

Where consent is required, these technologies will only be used after you have provided the appropriate permission.

Analytics and Performance Technologies

These technologies help us understand how visitors interact with our website.

Information may include:

  • Pages visited

  • How visitors move around the website

  • Website performance

  • Traffic sources

  • Device or browser information

  • Errors or technical issues

We use this information to understand and improve the performance, usability and effectiveness of our website.

Where consent is required by applicable law, analytics technologies will only be used after consent has been provided.

Marketing and Advertising Technologies

Where enabled and permitted, marketing technologies may help us:

  • Measure advertising performance

  • Understand whether advertising leads to website visits or purchases

  • Deliver more relevant advertising

  • Limit repeated advertising

  • Build audiences for advertising campaigns

These technologies may be provided by AWA Fitness or by third-party advertising and social-media providers.

Where consent is required, marketing and advertising technologies will not be used until you have provided permission.

6. Shopify

Our online store is powered by Shopify.

Shopify and services operating through the Shopify platform may use cookies and similar technologies to provide ecommerce functionality, security, analytics, customer privacy features and other services.

The technologies used may vary depending on the Shopify features, applications and integrations enabled on our store.

7. Third-Party Services

We may use third-party services on our website for purposes such as:

  • Payment processing

  • Analytics

  • Advertising

  • Social media

  • Customer support

  • Email marketing

  • Fraud prevention

  • Website functionality

  • Delivery and fulfilment

These providers may use their own cookies or similar technologies where their services are enabled.

Their use of information may also be governed by their own privacy and cookie policies.

The third-party technologies operating on our website may change as we add, remove or update services and applications.

8. How Long Cookies Last

Cookies may be either:

Session cookies — these generally expire when you close your browser.

Persistent cookies — these remain on your device for a defined period or until they are deleted.

The exact duration depends on the purpose of the cookie and the provider responsible for it.

9. Managing Your Cookie Preferences

Where available, you can manage your cookie and data-collection preferences through the Cookie Settings or cookie banner displayed on our website.

You can change your preferences at any time using the privacy or cookie controls provided on the website.

Withdrawing consent does not affect the lawfulness of processing that took place before consent was withdrawn.

You can also control or delete cookies through your browser settings.

Please note that blocking or deleting certain cookies may affect the operation or functionality of parts of our website.

10. Your Browser Settings

Most web browsers allow you to:

  • View stored cookies

  • Delete cookies

  • Block some or all cookies

  • Block cookies from particular websites

  • Change how your browser handles cookies

The exact controls vary depending on the browser and device you use.

If you disable technologies required for essential website functions, parts of the website may not work correctly.

11. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

  • Changes to our website

  • Changes to the technologies we use

  • New Shopify features or applications

  • Changes to third-party services

  • Changes to legal or regulatory requirements

The latest version will be published on this page.

12. Contact Us

If you have questions about this Cookie Policy or how we use cookies and similar technologies, please contact:

AWA FITNESS LIMITED
Trading as: AWA Fitness
Company number: 14088642
Registered office: 98 Costons Lane, Greenford, London, UB6 8RP, United Kingdom
Registered in: England and Wales
Email: info@awafitness.co.uk
Website: aimworkachieve.com

For further information about how we handle personal information, please review our Privacy Policy.

About Us

Welcome to AWA—Our Blueprint: Aim Work Achieve.


At AWA, we believe success is a journey, not a destination. Born from the desire to inspire and empower, our brand stands at the intersection of fashion and ambition. When you look good, you feel good, and when you feel good, you strive to achieve more. Whether you're hitting the gym, grinding through your daily hustle, or pushing boundaries in your personal journey, AWA is here to remind you that with the right mindset, anything is possible.

Our Story

Founded by passionate dreamers with a vision to merge functionality and style, AWA started as more than just a clothing brand—it’s a lifestyle stemming from the hustlers of London.


From humble beginnings, we understood that the path to success is paved with dedication and resilience—values we have experienced first-hand throughout our journey of building AWA, a journey that continues every day.

Our mission is to create apparel and a community that reflects these values, offering not just comfort and performance, but also motivation in every stitch.

Our Mission

To inspire individuals to aim higher, work harder, and achieve greatness. We designpremium fitness and lifestyle wear that empowers you to chase your goals relentlessly, whilefeeling confident and comfortable every step of the way. We take our designs throughrigorous testing to ensure that when put on, they not only make you look good but feel goodtoo from the fit to the fabric.

Why AWA?

Quality First

We use top-tier materials and manufacturers to ensure durability, comfort, and style. Trust us, we have had our share of disputes with let’s say, lazy suppliers and designers. We don't achieve anything apart from greatness. Our orders may take twice as long, however, they are twice as good.

Our designs are crafted to support your active lifestyle while keeping you looking sharp. Once you put on AWA, you won’t want to take it off.

Every product we create is a symbol of ambition and perseverance.

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